Position paper

06.02.2025

Green Claims Directive: überflüssige Doppelregulierung, die Unternehmen zusätzlich belastet

Many challenges can only be tackled by working together. With its competences and solution approaches, the ZVEI is active in social and political processes and assumes responsibility for Society and the Environment.

ANGA, Bitkom and ZVEI are strongly aligned with the objectives of the proposed European Media Freedom Act (EMFA). Protecting media freedom and strengthening the EU internal market are crucial cornerstones of a strong and resilient Europe.

For creating a stronger internal market and more reliability and predictability in this sector ANGA, Bitkom and ZVEI highlights in their joint position paper the following points:

  • Ensure harmonisation: European harmonisation of the legal framework is most important. The proposed non-binding guidelines on prominence (Art. 15 para 2a) by the Commission can only mitigate the problem but will not grant sufficient legal certainty. ANGA, Bitkom and ZVEI call for a decent and more reliable legal framework.
  • Clarify scope and terminology: Terms such as default settings (Art. 19) must be specified in the proposal. This creates legal certainty and avoids different interpretations in the Member States.
  • Keep proportionality: The proposed regulations must stay proportionate to their pursued goal (Art. 19 para 3 new).

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Sustainability & Environment